Youngevity International, Inc. (YGYI), a leading omni-direct lifestyle company, has announced the expansion of its HEMPFX line with the launch of two new hemp-derived cannabidiol products: HempFX™ Hydration™ – Sleep and HempFX™ Hydration™ – Pure. Both products are expected to be available in November of this year. These tablet-based products will be used with Youngevity’s Y-DR8+ proprietary, portable water bottle system designed to help provide great tasting water and reduce chemicals found in tap water. The Y-DR8 filter features (ACC) activated carbon cloth and is portable to fit today’s “On the go lifestyle”. The cannabidiol tablets will be housed above the water line and consumed as the water flows over the tablets.
HempFX™ Hydration™ – Sleep combines melatonin with organic, full spectrum, hemp-derived cannabidiol oil in a proprietary beverage enhancement tablet. Hemp Hydration Sleep is formulated to help sleep patterns to provide a restful night’s sleep with the health benefits of CBD.
Also available in tablet form, HempFX™ Hydration™ – Pure is added to water and quickly dissolves as it is consumed. It contains 25 mg of organic, full spectrum, hemp-derived cannabidiol oil per tablet. Hemp Hydration Pure is formulated to provide daily CBD for people of all ages who want organic, full spectrum CBD.
This announcement comes on the heels of YGYI’s launch of 3 hemp based products where it’s pre-production quantities sold out during its August 2018 sales convention.
“This bottle system is intended to provide people with a revolutionary point-of-use water system for great tasting, water and enables consumers to customize tap water based upon their health and wellness needs. It is a beverage technology that we expect will have broad consumer appeal and we are extremely excited to combine this technology with the benefits hemp-based CBD,” stated Rick Anson, Vice President of Innovation and Emerging Markets of Youngevity.
“Plant-based nutrition is fundamental to our product development philosophy,” says Youngevity Chief Executive Officer, Steve Wallach. “That’s why we’re especially excited to enter this rapidly growing market with two new products. This significant resource that dates back over ten thousand years, hemp is an industrial product used in a variety of fields, from skincare to construction. It contains no THC, which means it has no psychoactive effects and doesn’t produce the “high” commonly associated with marijuana plants.”
About Youngevity International, Inc.
Youngevity International, Inc. (NASDAQ:YGYI), is a leading omni-direct lifestyle company offering a hybrid of the direct selling business model, that also offers e-commerce and the power of social selling. Assembling a virtual Main Street of products and services under one corporate entity, YGYI offers products from the eight top selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, fashion, essential oils, photo, as well as innovative services. The Company was formed in the course of the summer 2011 merger of Youngevity Essential Life Sciences with Javalution® Coffee Company (now part of the company’s food and beverage division). The resulting company became Youngevity International, Inc. in July 2013.